Public Display Systems have turned out to be very pervasive these days specially in boring waiting areas. We design very interesting informative content and insert few slides about your brand, which generate high visibility for your brand.
We understand that the world is changing every day. It is important to set up and follow a marketing plan to boost up your business. We help financial companies to create content that helps them to connect and engage their target audience and amplify their brand reach.
We not only get results but also believe in maintaining stable relationships with our clients and guiding them in every way that is beneficial for their business.
We believe in acquiring your audience’s trust by using newer and more creative ways using the digital platforms that almost everyone uses these days.
HOW WE DO
Importance of Content Marketing
Creating customized content is the best way to get to know your target audience and customers while building good will. You may ask, ‘What is content marketing?’Content marketing covers a broad spectrum but, it’s a strategic marketing approach focused on creating and distributing valuable, relevant, and consistent content to attract and retain a clearly-defined target audience.
It’s important for financial companies to stay connected to their clients. We believe in acquiring your audience’s trust by using newer and more creative ways using the digital platforms that almost everyone uses these days.
Content Strategy
Digital strategy execution is the foundation of our campaign. Our strategists find opportunities and niches to create unique content for your brand. We keep on updating this strategy with new innovative ideas, to keep your clients engaged. This helps us understand their mindset and in turn mold your content to suit them.
Content Research
Our core strategy is to find content that enhances your brand and attracts customers. We are experts in content research and exploration. We always do our homework and dive deep into learning all aspects of the industry.
Content Creation
Next, we create content. Building timelines and roadmaps is how we start. We curate the relevant data and create compelling content for your business which aids in boosting it up a notch with every idea.
Content Design
Our team of designers makes your key message tangible in the form of articles, blog posts, images and videos, infographics, press releases, presentations and interactive content. We make information accessible and consumable by giving it a physical form virtually.
Content Distribution
Distribution of the content created follows next, and has to be done in such a way that you receive maximum views and outputs. We utilize an integrated approach that combines the latest strategies in search engine optimization and social media engagement. The platforms that we use include social media, company blogs, online PR, paid distribution on relevant blogs and news websites and also completely managed social influencer activities.
Blogging has been the buzzword since the beginning of the digital overtake of traditional marketing techniques. We focus on creating and managing blog posts to boost up your brand.
Images and postings on our socials continue to be the backbone of an integrated digital approach to marketing. We believe in making custom posts which are apt for your brand.
We generate much more than just content.
– We are a team of professionals building a substratum for financial marketing and branding
WHO WE ARE
We generate much more than just content. – We are a team of professionals building a substratum for financial marketing and branding
Equigreen’s started its journey 27 YEARS AGO in 1991
From the genesis of our company, our goal has been to improve the way finance, banking, and stock broking companies market themselves. We believe in pursuing innovative and creative solutions instead of the clichéd marketing strategies.
Working in a team comes naturally to us. Our expert team consists of financial researchers, digital media strategists, designers, and technologists.
Equigreen is on a mission to reinvent marketing. And design brilliant content in the process.
We lend a hand to companies in laying the brickwork to create their empire.
Mr. RITESH POLADIA Managing Director
Mr. Ritesh Poladia is a financial research specialist. He has first-hand experience on how customers have changed in the past decade. Effective content along with the right use of social media platforms can play an important role in the buying decision of customers. Mr. Ritesh Poladia is one of the few that understands, developing & maintaining financial models of Businesses.
Mr. Ritesh Poladia has two decades of experience in equity markets. He started his career as a Proprietor Sub-Broker in the year 1994, graduated to the head of Research and then the director’s position at a reputed Financial services company in India. To pursue his passion for research and to channelize fresh ideas he founded EQUIGREEN. His sole purpose behind starting EQUIGREEN is to make marketing better specifically for Banking and Financial sector Brands. Mr. Ritesh Poladia has co-authored the book, “Indian Economy, Global Scenario"
His articles and columns are regularly published in various regional newspapers and magazines like, KVO Khabar Patrika and Lions Club, Mumbai.
Mr. Rajen Shah Visualizer
Mr. Rajen has been an integral part of Equigreen, since its inception. He's a visualizer and designer with a vast experience of 25 years who manages graphics, animation and designing. Adept at coming up with new concepts and ideas, and proficiently executing them, he's worked on numerous Equigreen projects, and continues to enhance our brand name.
Mital Chheda Content Writer
Mital has been a part of Equigreen since May 2015 as a Content Writer. With an MMS degree acquired in 2008 she has put in 8 years of experience in the Financial Service Industry. She is well-versed in making well-rounded web content, which is creative and collaborative.
Mr. Smeet Poladia Content Writer and Social Media Marketing
WHANT TO HIRE CONTACT ME
EQUIGREEN CAPITAL PVT LTD
1 SATYA SADAN , PRABHAT COLONY,
ROAD NO.1 NEAR YOGA INSTITUTE ,
SANTACRUZ (EAST). MUMBAI - 400055
Mobile.: 93233 47000
riteshpoladia@equigreen.in
VIEW MAP
HAVE ANY QUESTIONS CONTACT US
CONTACT DETAILS
EQUIGREEN CAPITAL PVT LTD
1 SATYA SADAN , PRABHAT COLONY,
ROAD NO.1 NEAR YOGA INSTITUTE ,
SANTACRUZ (EAST). MUMBAI - 400055
Mobile.: 93233 47000
riteshpoladia@equigreen.in
CONTACT FORM
Visuals and videos in content marketing are on a rise, and demand a higher position in your marketing strategy. This is a tactic we don’t take lightly, and our team of animators creates attention capturing videos for your company.
We're not just building a business. We're redefining content marketing success.
Testimonials
CUTOMER REVIEWS
We serve many businessmen and entrepreneurs who are always busy. However, we started sharing videos created by Equigreen on WhatsApp and other social media platforms. We even displayed them at seminars. They got many positive reviews and most importantly our purpose and what we do was understood by them.
MUKESH DEDHIA
DIRECTOR - GHALLA BHANSALI STOCK BROKERS PVT. LTD.
To get to our clients and target audience was tricky, as they were either farmers or people in the plumbing industry. We required a simple but effective method for branding. Equigreen understood our objectives, and created creative yet effectual WhatsApp posts for us, which were appreciated and liked by everyone, and were in-turn great for our business.
AKHILESH MARU
CFO- SHAKTI PUMPS (INDIA) LIMITED
We wanted a new idea for our social media branding that was never done before. Our audience was the financial sector – which has smart people who need thought provoking content. Equigreen came up with social media posts as well as infographics which had new and unseen facts and data. Our audience anticipated our simple good morning posts each day and we got a lot of praise.
Manish Vora
Managing Director - Red Moments Gifting Pvt. Ltd.
In our digital space, it’s important to engage the audience with data. We understand the psychology behind viral content and can craft it into inforgraphics which resonate with your business.
We generate much more than just content.
– We are a team of professionals building a substratum for financial marketing and branding
GALLERY
VIDEOS
SOCIAL MEDIA
INFOGRAPHICS
BLOGS
We believe in entertaining your audience while marketing your brand
– And public display systems along with social media branding and digital marketing are the way to go.
WHERE TO USE
Importance of Content Marketing
Creating customized content is the best way to get to know your target audience and customers while building good will. You may ask, ‘What is content marketing?’Content marketing covers a broad spectrum but, it’s a strategic marketing approach focused on creating and distributing valuable, relevant, and consistent content to attract and retain a clearly-defined target audience.
It’s important for financial companies to stay connected to their clients. We believe in acquiring your audience’s trust by using newer and more creative ways using the digital platforms that almost everyone uses these days.
We believe in entertaining your audience while marketing your brand – And public display systems along with social media branding and digital marketing are the way to go. Overcrowded but uninteresting places are the perfect spots to display your brand, for which we can tie up with companies like :
Corporate Sectors, Stock Broking firms, Housing companies, Leasing firms, and Banks - like HDFC, ICICI or SBI.
Display Ads in their branch area, or even through social media posts on various platforms like WhatsApp, Facebook, and Instagram.
Social Organizations – like JITO, KCF, and CVOCA
Display advertisements during their events, at the registration counter, cafeteria, the networking area and also during or before the event presentations.
Cafeterias and Eateries – like Starbucks, Café Coffee Day, and other Corporate Clubs
Display promotions inside the restaurants, where people usually wait, or the billing counter, or with the menu on the tables along with their own advertisements.
Malls, Supermarkets, and Multiplexes – such as Reliance Retail, Oberoi Mall, INOX, PVR, Bhaidas, and many more
Display at the ticket or billing counters, or trial rooms are the best places to engage a waiting audience.
Telecom and Energy Companies – Namely JIO, Vodafone, Airtel, Idea, Reliance, and Tata Power
Social media videos in email along with statement or Invoice copy attached.
Trade Fairs and Exhibitions – viz. NESCO or MMRDA
Display : mainly at registration counter where people have to stand in long queue, where brands are promoted all the time at the registration desk, waiting area, or live events.
General Public Areas and Places – like the railway, airports, hotel lobbies, stadiums, bus stops, parks, and many more
where masses of people will get acquainted to your company with public display advertisements using banners and electronic displays.